New York City

March 15, 2021

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

1. Ralph's Coffee

“The smell of freshly brewed coffee evokes so many memories for me. Mostly of time spent with friends and family, the people I love. I wanted to develop these coffee blends in that spirit, and create a place where people could come together and take a break from their busy days.” - Ralph Lauren

888 Madison Ave, New York, NY 10021


Located inside Roman and Williams Guild in Soho, La Mercerie by Chef Marie-Aude Rose celebrates the thoughtful delight of everyday French cooking. The café serves breakfast, a delightful lunch and an elegant dinner along with craft cocktails and an all-French wine list. Swing by and grab a delicious pastry, coffee or specialty tea on your way to work.

53 Howard St, New York, NY 10013

3. Cha cha matcha

Specializes in all things matcha, that addictive and energizing, Japanese green tea powder. Cha Cha Matcha stands out for its quirky design and quality fare.

373 Broome St & 1158 Broadway & 327 Lafayette St

4. Devocion

Colombian-born Steven Sutton launched Devoción in 2006 to produce the freshest coffee imaginable — roasting provides only half of coffee’s flavor, while mere freshness of the beans does the rest of the work. And yet, most coffee beans sit around for months, losing flavor every day. That’s why the Devoción team does everything short of picking the cherry, and do it faster than anyone else — we hand-select our 1,000+ farm partners, dry-mill at our Bogotá facility, control the export process, and roast in Brooklyn. With year-round harvesting throughout Colombia and faster transport from origin to cup than any other purveyor (in as fast as 10 days), Devoción ensures its coffee’s supreme purity, freshness and integrity. You’ll taste the difference in a single sip.

25 East 20th Street, New York, NY 10003

5. The Nomad Hotel

NoMad New York is housed in a turn of the century Beaux-Arts building that has been fully restored to its original grandeur with interiors by French designer Jacques Garcia. The hotel is intended as a fresh take on the classic grand hotels of Europe with a distinct New York sensibility. The design of the hotel was inspired by the Parisian flat of Garcia’s youth. The 168 rooms are residential in feel and decorated in his classic, timeless style. Each room is appointed with hand-selected, richly textured custom-designed furnishings and original artwork. The soaring ceilings throughout the public spaces provide a fine gathering place to enjoy dining, drinking and socializing.

1170 Broadway & 28th Street , New York, NY 10001

See you on our next trip to New York City!